China

ECCP News

Stay informed of your IP rights with the China IPR SME Helpdesk

The China IPR SME Helpdesk has published a guide to inform small to medium-sized enterprises (SMEs) of protecting their intellectual property (IP) rights in China. The new publication, titled Guide to using contracts to protect your intellectual property rights in China, addresses the importance of...
ECCP News

IP strategies for app developers in China

In 2014, China’s iOS app downloads surged with a 30% increase in quarterly downloads. This rapid growth, stimulated by the release of the iPhone 6 and heavy investment in Apple’s retail presence in the country, has pushed China to the top spot for app downloads worldwide. Asia is leading a mobile...
ECCP News

Intellectual Property protection in the food and beverages industry in China

In 2011, China surpassed the US as the world’s largest consumer market for the food and beverage (F&B) industry. Chinese demand for imported food and beverage products has since continued to rise, with around 60% of Chinese consumers preferring foreign brands. This increased demand serves as an...
ECCP News

Protecting design and innovation in China

In China, innovative technology used in consumer products can be protected under invention or design patents. Despite this, businesses illegally use innovations in knock-off products, particularly when patents are still pending. It is therefore beneficial to think about ways to convince potential...
ECCP News

IPR protection in China for the medical device industry: Case study

A European company in the dental instruments sector was selling its product in China through a Chinese distributor when it discovered a competitor in China was offering a similar product with lower specification using an identical design. The technical manual, diagrams and parts of the competitor’s...
ECCP News

IP case study: Keeping trade secrets

Nearly all businesses in all industries and sectors possess trade secrets. Trade secrets are a valuable and highly useful form of intellectual property that are nevertheless often undervalued and overlooked by their owners. This is particularly the case in the service sector, where the relative...
ECCP News

Dealing with counterfeiters in China’s cosmetics market

As with companies in any economic sector, cosmetics firms have much to gain from early protection of their Intellectual Property Rights (IPR). Registering IP with Chinese authorities and customs before beginning any type of business activity in the country could potentially save SMEs a lot of money...
ECCP News

Protecting your online IPR in China

China has a population of over 1.3 billion people and as of June 2020, 940 million ‘netizens’ – people actively involved in online communities. With Alibaba Group and JD leading the way, e-commerce is now well developed in China. According to the World Economic Forum, from January to November 2020...
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Keeping a trade secret - part two

Trade secrets are a valuable and highly useful form of intellectual property right (IPR). As the name suggests however, trade secrets are a non-registrable form of intellectual property; they only enjoy legal protection if they are not disclosed publically. It is, therefore, crucial to prevent your...
ECCP News

EU and China reach agreement in principle on investment

The European Union (EU) and China have concluded in principle the negotiations for a Comprehensive Agreement on Investment (CAI). The deal followed talks between Chinese President Xi Jinping and European Commission President Ursula von der Leyen, European Council President Charles Michel and German...
ECCP News

Keeping a trade secret - part one

Trade secrets are a valuable and highly useful form of intellectual property. Nearly all businesses in all industries and sectors have them. Nevertheless, they are often undervalued and overlooked by their owners. This is not least the case in the service sector where the relative value of trade...
ECCP News

Trade fairs in China: steps to protect your IPR

Trade fairs are an excellent opportunity for a business to showcase new products and scout business partners for manufacturing, promotion, and distribution. Unfortunately, in China, these exhibitions are a common prowling grounds for intellectual property rights infringers, so it is important to...