The European Cluster Collaboration Platform is holding the 5th cluster capacity building webinar on 17 March 2021 (10.30-12.30 CET) to discuss how clusters can improve their business models to better handle the challenges of the COVID-19 crisis.

This webinar ‘Designing New Cluster Business Models’ will focus on peer-to-peer learning about how clusters can redesign and update their business models.

The environment in which clusters operated changed fundamentally in 2020. Overcoming the challenges of the COVID-19 crisis will remain a defining feature of 2021. A top priority for European clusters now is to develop new and fine-tune existing business models. They seek new business opportunities and want to identify (paid) services for their members. For clusters, this means to reflect on the current and potential services, value proposition and funding model at hand. The objective of this webinar is to support cluster managers in this process.

The speakers in this webinar will discuss why it is important to reflect on business models and explain how to develop an effective business model with practical tools and insights. In addition, they will share case studies to provide practical experiences from peers.

The webinar will be participatory, with room for open discussion with the audience through Q&A with speakers and with break-out sessions. After the presentations, participants will be allocated to parallel break-out sessions for smaller groups to informally exchange on their experiences redesigning their cluster business models. Thus, you will be able to make new contacts and learn from your peers. 


10:15-10:30     Dial in of participants 

10:30-10:35     Welcome to the webinar 

  • Welcome by the moderator Andreas Pauer (ECCP) 
  • Introduction by Marek Przeor (Cluster Policy, DG GROW F2, European Commission)  

10:35-11:00     Designing business models, value propositions and sustainable funding for clusters 

  • Presentation by Nicolai Sederberg Rottbøll (Quercus Group) 
  • Q&A with participants  

11:00-11:25     Developing our cluster business model  

  • Presentation by Dr. Jamie Meehan (IDEAM cluster) 
  • Q&A with participants  

11:25-11:30     Break 

11:30-11:55     Sustainable business models in times of Covid-19  

  • Presentation by Evija Pudane (Cleantech Latvia) 
  • Q&A with participants  

11:55-12:20     Learn from Peers - share your own cluster business model 

  • Breakout sessions 

12:20-12:25     Reporting from the breakout sessions  

  • Rapporteurs provide a summary of the points discussed 

12:25 –12:30     Conclusion and end of webinar 

  • Concluding remarks by moderator Andreas Pauer (ECCP) 
  • Satisfaction survey 

Break-out sessions 

As we aim at offering an interactive and participatory webinar, we organise break-out sessions to give participants the space to discuss their own experiences in more detail. 

Each break-out session will have a moderator to facilitate the discussion. The topic will be the same for all break-out sessions, with the following guiding questions: 

  • How have you adapted your business model? Share your experience! 
  • How would you like to adapt your business model? What challenges are you facing to do so?  
  • How has COVID-19 impacted your business model and what actions have you specifically taken to avoid possible disruptions or delays in the process? 
  • What services have you developed to adapt to the current working environment? 

Participants will be automatically transferred from the plenary session to the break-out sessions and back to the plenary session. Participants must only log into the event on Microsoft Teams with the link they will have received after registration. 

Full details of the speakers and online meeting etiquette can be found in the document attached at the bottom of this page.

You can register for the webinar here. Registration is open to participants from COSME countries. (The list of COSME countries can be found here.)

We are looking forward to welcoming you at the webinar!

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