About the session:

During the webinar, IP definition and instrument will be presented, with a focus on trade-mark, trade secret and patents. Key tools will also be provided to define an IP strategy, supporting SMEs to answer fundamental questions (why, where, what?) when it comes to their IP.

Katrin Krenn, Senior Innovation (SPG)

Katrin has a degree in business administration from the Karl Franzens University of Graz. She started her career as Project Manager/Office Manager at FH Joanneum Graz, in parallel to an Internship at the Austrian Embassy in Copenhagen. She then joined Mercedes G Class Graz GmbH as Project Management Intern and later became Corporate Manager with focus on IP management at XAL GmbH. Since 2019, she is working as Senior Innovation Consultant at Science Park Graz GmbH.

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