Accelerating gently, avoiding high speeds, anticipating traffic... these are all energy efficient or ecodriving measures which can reduce fuel consumption and costs while decreasing carbon dioxide and air pollution. For example, fuel consumption and costs can both be reduced by 10 to 15 %, with an equivalent decrease in CO2 emissions.

Another benefit of energy efficient driving is that it intrinsically promotes safer driving. Costs for maintenance and insurance can drop due to safer driving (fewer accidents) and less wear and tear on tyres and moving parts such as gears. The associated cost reduction can be significant for SMEs active in transportation or with many employees frequently on the road.

Training staff in energy efficient driving is generally a cheap method to save fuel and thus costs. Energy efficient driving does not affect travel or transport times, while generating significant energy savings against low costs. Staff training in energy efficient driving has an average payback time of between 12 to 18 months, depending on the price of the selected training, fuel savings achieved, total mileage per year, and the price of fuel used.

The five 'golden rules' of energy efficient driving are:

1. Anticipate traffic flow
2. Keep constant speed at low RPM
3. Change gear earlier
4. Frequently check tyre pressure
5. Consider other energy consuming factors