Obstacles to building strategic capacities for the green and digital transition
In a meeting on 16 February, the European Alliance Against Coronavirus reflected on possible obstacles to a successful green and digital transition of European industry.
As an example, Felix Arion from the AgriFood Transilvania cluster spoke about the challenges of bringing the agrifood and digital ecosystems together. While the agrifood sector is opening up to ICT, it requires custom-made solutions that are specific to sectoral needs. There are many solutions on the market, but it is complicated to assess potential applications to concrete activities in agrifood.
Felix Arion highlighted that clusters could help in understanding SMEs’ needs and in finding a common language so that companies from different sectors achieve fruitful collaboration that benefits them both.
The question of benefit is crucial to successfully mastering the green and digital transition. The European Alliance Against Coronavirus discussed the need for a business case for SMEs; the investment in green and digital solutions needs to be better justified, and risk management should be part of planning future transitions.
Furthermore, there is a need to train ICT companies to communicate with the rest of the world. The challenge is bridging differences between ecosystems so that companies can enter into new collaborations which benefit both parties.
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