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Green Ict deVElopment
GIVE

Bulgaria: South-West (Bulgaria)
Anna Naydenova
Executive Director ICT Cluster
Profile:
89% completed

Overview

Type of partnership
Target countries
Partnership duration (months)
Number of partners
Number of SMEs involved
Status

Summary and objectives

Green Ict deVElopment (GIVE) general project objective is to build up strategic cluster partnership in the field of smart green technologies among the three vital industries - automotive, renewable energy and ICT. The smart green technologies encompass all industrial and human activities which generate positive impact to the environment applying Information and Communication Technologies (ICT). Today, traditional manufacturing industries as automotive and renewable energy should find smart solutions to answer to global environmental challenge they face by applying ICT.

GIVE partnership is very challenging because it has eight partners from six different countries, two different European regions and three vital industries.

The specific objectives of the GIVE project are:

• to create a favorable framework for establishing a sustainable cross-industry strategic cluster partnership across Europe among three vital industries- ICT, automotive and renewable energy by implementation of partnership building and collaboration activities.

• to build up sustainable strategic cluster partnership based on development of GIVE internationalization strategy and implementation roadmap .

• to promote GIVE partnership and increase online promotion of GIVE partners by implementation of identity shaping,communication, promotion and online media activities.

Previous achievements

ESCP Pilots 2013
ESCP
Others
GIVE

Partnership other activities

The GIVE strategic cluster partnership aims to create sustainable cross-industry, cross-cluster, and cross–regional collaboration focusing on the development of a new value chain in the field of green smart technologies focusing on automotive and transport sectors and on the support of SMEs internationalization on the third markets.

The project idea is to establish a sustainable long-term framework for value-added partnership among ICT as a backbone of green smart technologies in the automotive, transport, and green technologies sectors.

The GIVE partnership will  achieve its goals applying the following approaches:

  • cross – cluster driven approach creating framework conditions for fostering GIVE partnership collaboration based on the identification of common goals, common social media performance, common visual identity, organization of common events  and common working groups ;
  • cross – industry driven approach identifying the common industrial niches for collaboration  in the field of green smart technologies;
  • strategy - driven approach fostering collaboration planning activities for increase SMEs collaboration and internationalization on common targeted third markets.  

During the project implementation the partnership will organize the following additional activities : 

Focus groups' meetings - Three focus groups will be organized on three different topics. The main aim of the focus groups will be partnership building by putting the bases of GIVE cross-industry and cross-cluster partnership focused on boosting SMEs internationalization.

  • Focus group on cross-industrial collaboration;
  • Focus group on barriers of SME internationalization;
  • Focus group on internationalization potential and interested third markets; 

Webinars for internationalization capacity building will be organized in order to create common knowledge and skills on internationalization. 

  • Webinar on digital marketing
  • Webinar on communication skills
  • Webinar on first steps on a foreign market
  • Webinar on internationalization capacity 

SME survey to identify cross-industrial potential and target third countries 

Development of GIVE Internationalization strategy, signing GIVE strategic cluster partnership, agreed on GIVE implementation roadmap and internationalization plan 

Results expected

​Expected results after project implementation are: 

  • Developing a GIVE internationalization strategy including GIVE strategic cluster partnership agreement, GIVE internationalization strategy plan, GIVE implementation roadmap, GIVE draft financial plan. 
  • Build up strong cross-border cluster cooperation based on developing commercially valuable and trustworthy relations among GIVE partners;  
  • Developing a common marketing, communication, and branding strategy and visual identity; 
  • Identified targeted third markets of common interest outside Europe;
  • Foster complementarities among ICT, Automotive, and Green technology sectors;
  •  Create a common knowledge base for internationalization and marketing in cluster managers and SMEs members; 
  • Establishing strong links among  GIVE partners and SMEs;
  • Initiate local awareness and dialogue on cross-clusters and cross-industry collaboration and SME internationalization in the field of smart green technologies, automotive and ICT 
  • Market Intelligence Report including intelligence gathering, assessment of market trends and opportunities in conjunction with the consortium capabilities and needs. The document will include recommendations on:  Internationalization readiness of cluster managers and SMEs,  GIVE areas of cooperation and complementarity among partners( technological, business, R&D, innovation), Target markets outside Europe  ; ​

Sectorial and industrial focus

Sectoral industries
Other service activities:S94 Activities of membership organisations
Cross-sectoral industries
Digital Industries
Industrial Alliances and Ecosystems
Ecosystems:Mobility-Transport-Automotive
S3 EU priority areas
Digital transformation:Digitising Industry (Industry 4.0, smart and additive manufacturing)
Areas of specialisation not covered above

The GIVE strategic cluster partnership aims to create sustainable cross-industry, cross-cluster and cross – regional collaboration focusing on development of new value chain in the field of green smart technologies focusing on automotive and transport sectors and on the support of SMEs internationalization on the third markets.

The project idea is to establish sustainable long-term framework for value-added partnership among ICT as a backbone of green smart technologies in the automotive, transport and green technologies sectors.

The GIVE partnership will  achieve its goals applying the following approaches:

  • cross – cluster driven approach creating framework conditions for fostering GIVE partnership collaboration based on identification of common goals, common social media performance, common visual identity , organization of common events  and common working groups ;
  • cross – industry driven approach identifying the common industrial niches for collaboration  in the field of green smart technologies;
  • strategy - driven approach fostering collaboration planning activities for increase SMEs collaboration and internationalization on common targeted third markets.  

Other linked key partners or networks

Profile name Location Network type
3B ICT Clusters' Network
Clusterize

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Latest news and documents

Document Published: 14.11.2019
GIVE IN Action
News Published: 06.11.2019
GIVE partners on the The Fourth China-CEEC Conference on Innovation Cooperation in Belgrade
News Published: 20.09.2019
B2B event with Taiwan companies
News Published: 25.06.2019
Automotive Cluster Serbia was a host of the 4th GIVE B2B event

Telephone + 359 899890883