• From 25 to 27 April, IFEMA Madrid will host the third edition of Pick & Pack, the "boutique event" of innovation in the field of packaging and intralogistics
• For the third consecutive year, the Packaging Cluster will organise the National Packaging 4.0 Congress, with 40 confirmed speakers
• In this new edition, the cluster has coordinated a collaborative stand with several members associated with the entity in the space of the fair

Pick&Pack is back, the boutique event that will bring together more than 6,000 professionals looking for the latest solutions in packaging and logistics, from 25 to 27 April, at IFEMA Madrid. In this third edition, the Packaging Cluster, the entity that represents the packaging sector in Catalonia, will participate with a joint stand with 7 associated companies and with the co-organization of the National Congress of Packaging 4.0.

In less than a month, Pick&Pack will offer four congresses, two specialised in packaging and two in logistics: the European Logistics Summit 2023, the National Congress of Packaging 4.0, the X Edition of the Alimarket FMCG Logistics Meeting and the VII Alimarket FMCG Packaging Solutions Meeting. An offer of content that, as indicated by Nebext - organisers of the event - will respond to the new needs of the industry, focusing on innovation through digitisation, the sustainability of new materials and the circular economy; together with an exhibition area of more than 12,000m2 in which the most innovative companies and more than 160 international experts will participate. The Smart & Logistics Packaging Awards will also be held, awards that recognise the work, leadership and transformation of those companies that are committed to innovation in packaging and logistics.  

Joint stand of the Packaging Cluster

Las empresas que formarán parte del estand conjunto son: Industrias Plásticas Triana (diseñadores y fabricantes de envases plásticos para sector alimentario, farmacéutico y cosmético), J2 Servid (proveedor de embalajes para la exportación de mercancías), Inka Palet (fabricantes de palets, contenedores y complementos de embalaje para transporte), Lecta (fabricantes y  distribuidores de papel para etiquetas y packaging flexible, e impresión comercial), Buergofol (desarrolladores  y fabricantes de film para envase flexible para diversos sectores),  y ACK Ingeniería (empresa de ingeniería que puede abordar un proyecto de proceso desde una óptica integral).

The companies that will be part of the joint stand are: Industrias Plásticas Triana (designers and manufacturers of plastic packaging for the food, pharmaceutical and cosmetics sectors), J2 Servid (supplier of packaging for the export of goods), Inka Palet (manufacturers of pallets, containers and packaging complements for transport), Lecta (manufacturers and distributors of paper for labels and flexible packaging, and commercial printing), Buergofol (developers and manufacturers of film for flexible packaging for various sectors), and ACK Ingeniería (engineering company that can tackle a process project from an integral perspective).  

The National Packaging 4.0 Congress will feature 40 speakers

On the first day of the show, 25 April, the National Packaging 4.0 Congress, co-organised by the Packaging Cluster, will take place in Auditorium 2. The congress will bring a new vision to the packaging industry, with a specific agenda and 40 expert guest speakers.

The first presentation will be given by Àlex Brossa Enrique, Cluster Manager of the Packaging Cluster, who will explain the current state of the packaging sector, with a quantification of the sector. Then, Laura Peregrin Emparanza, Head of Packaging of VMLYR, will give the keys to improve the innovation of your product considering sustainability: Think out of the Box, we innovate in packaging.

Víctor Borrás García, Marketing Manager of Knauf Industries Spain, will moderate the round table on Inclusive Packaging, with guests Francisca Rigo Pons (Head of Technological Development at Ceapat-Imserso), Amparo Lobato (Kellogg Spain), Ferran Boadas (Head of Legal Advice and Public Affairs at AECOC) and Javier Pita (CEO of Navliens).

We will talk about Smart Packaging and personalisation led by Adrià Llacuna, Project Director at Market AAD, with David Matamala, Strategic Marketing Manager at Faca Packaging; Andrés López Canto, Technical/Operations Director at Laboratorios Berioska; Marta Iniesta, Marketing Manager at Trebol Group; and Ismael Rivera Navas, South Europe Solutions Sales Manager at Markem Imaje.

The morning's presentations will end with a masterclass on the Metaverse and its application to the world of packaging and retail, with a round table discussion led by Àlex González Fabregas, Market Analyst at Packaging Cluster. Participants: Aitor Vidal, CMO of Onirix; David Perez Villar, COO of Union Avatars; Camil Castellà Valls, Founding Partner of Aktiva Design; and Alekos Martinez, CEO of Veris Behavior.

Afterwards, Núria Renom, Vice President Sack & Kraft of Billerud, will lead the debate on "What is sustainable packaging?", with speakers such as Santiago Tesi, Marketing & Innovation Director of Lecta; Carlos Monerris, Director of Technology Transfer and Market of ITENE; Albert Negre, Director of Buergofol Ibérica; and Sofía Garín Martínez, Project Manager of Inèdit.

From 16.30h to 17.30h, the round table on Adapting to change or abyss? will take place with Montse Castillo Malivern, CEO of Repaq, as the host. Martina Font Olivé, President of the Packaging Cluster; Víctor Borrás García, Marketing Manager of Knauf Industries Spain; and Pere Coll, R&D Manager of Enplater Group will participate in this important talk.

To close the day, we will learn first-hand about several startups and corporations that are revolutionising the packaging landscape: Glovo, with Víctor Enciso Fernández; Areas, with Cristina Alonso; Food for Jose, with CEO Josep Casas; and Re-pot Market, with CEO Alejandro Roset Cardona. The session will be moderated by Itziar Ortega, from Eatable Adventures.

Finally, on 27 April, from 15.30h to 16.30h, several experts will meet to reflect on trends and developments in packaging for 2023 around sustainability. Belén García, Director of Packnet, will lead: Lola Gómez Jiménez, Technician in Packaging R&D&I at Aimplas; Julio Lequerica González, Sustainability Transformation Manager at Tetra Pak; Francisco Manuel Muriel Cabello, Quality & R&D Director at SP Group; Enrique Rodríguez, Commercial Delegate at Vichy Catalan Corporation; Dolores Monterrubio Media, Packaging Product Manager and head of sustainability projects at Antalis Iberia.

Official presentation of Pick&Pack 2023: March 27th

Today, Monday 27 March, the third edition of Pick&Pack was presented to the media at the NH Collection Madrid Eurobuilding Hotel, with Marina Uceda, director of Pick&Pack; Ana Fernández, Advertising Director of the FMCG Area at Publicaciones Alimarket; and Albert Planas, general manager of NEBEXT, the organising company.

As indicated during the press conference, the National Packaging 4.0 Congress will feature 40 speakers, 7 round tables and 1 keynote speaker, who will talk about current issues related to sustainability, legislation, trends and innovation, Smart packaging, startups, metaverse or inclusive packaging.

Third edition of the boutique event

The first edition of Pick&Pack was held in Barcelona with 7,000 attendees, 150 exhibitors and an economic impact of 11 million euros. The Packaging Cluster was a strategic partner of the new meeting point for the sector with the coordination of 180 speakers at the National Packaging 4.0 Congress and active participation in the event's agenda.

Despite the pandemic, Pick&Pack held a second edition from 8 to 10 February at IFEMA Madrid, demonstrating the resilience of the sector. The cluster participated as the only exhibitor and co-organised the National Packaging 4.0 Congress, where it presented content such as the market study carried out together with KID'S Cluster and Connociam: Packaging as an experience: trends to connect with the Kids & Families public.

In this third edition, the cluster entity goes a step further and proposes a space for collaboration between several associate members in the exhibition area of the fair. Thus, it shows its support for the continuity of the Pick&Pack meeting space. See you from 25 to 27 April at IFEMA Madrid, at stand D433!More videos here: https://www.youtube.com/@pickpackexpo/videos