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Balears.t Clúster d’Innovació Tecnològica en Turisme de les Illes Balears

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General Information
The date when the cluster organisation was established: 
Tuesday, 7 July, 2009
Number of staff in the management team of the cluster organisation : 
1-5
Regions: 
Illes Balears
Other Label: 
AEI
Membership to other networks/partnerships: 
Cluster Management Team: 
NameSurnamePositionTelephoneEmailGender
Luis
Del Olmo
Other
+34971176060
luis.del.olmo@balearsesturisme.org
Male
Miguel
Payeras
Cluster Manager
34971176060
administracion@balearsesturisme.org
Male
Antonio
Viader
ECCP Responsible Person
34971176060
antonio.viader@balearsesturisme.org
Male
Languages spoken: 
Catalan
Dutch
English
French
Spanish
Sectoral and Industrial Focus
Sectoral Industries: 
Environmental Services
Hospitality and Tourism
Technology fields: 
Socio-economic models, economic aspects
Technology, Society and Employment
S3 EU priority areas: 
New or improved organisational models
Social innovation with regard to environmental issues
Emerging industries: 
Digital Industries
Experience Industries
Composition of the cluster
Total number of members: 
29
Number of SME members: 
12
Number of start-ups among SME members: 
6
Number of larger company members: 
7
Number of research organisations/universities/technology centres: 
3
Number of other ecosystem actors : 
7
Entrepreneurship and scale-up support facilities in the cluster's ecosystem (see "Organisation type"): 
Organisation/Facility NameOrganisation/Facility TypeWebsite
ParcBIT
Technology center
FundacioBIT
Incubator
Name and link of major players: 
NameWebsiteType
Endesa
Larger Company
Universitat de les Illes Balears
Research Organisation
Autoridad Portuaria de Baleares
SME
Itinerem
SME
Garau Ingenieros
SME
Cluster Strategy
Mission/Objectives: 

MISSION

To consolidate the Balearic Islands as a knowledge, technology and innovation hub in Tourism, thus favoring the development of knowledge-based solutions throughout the value chain and to contribute to a new international positioning of the Balearic Islands

GOALS

  • Consolidation and integration of the value chain of the tourism sector in the Balearic Islands, diversifying the offer and addressing seasonality
  • Improvement of the competitiveness of the value chain of the tourism sector in the Balearic Islands through Innovation, Excellence and Quality
  • Increasing the presence of companies in the value chain of the Balearic tourism sector abroad
  • Developing an efficient and fruitful public-private partnership that favors cooperation, both between cluster members and with their environment
  • Obtain and maintain sustainable financing for the Cluster

CLUSTER STRATEGIC LINES

  • Knowledge, technology and innovation
  • Human capital and capacity building
  • Internationalization
  • Sustainability. Environment, Energy and Mobility

MEANS

  • Integration of all tourism actors, participation of all economic sectors
  • Technology and Innovation. Generation of new tourism products and services
  • Marketing and optimization of global distribution
  • Empowerment of Human Capital. Generation of professional excellence
  • Internationalization as a reference for best practices
  • Sustainability of the touristic economic and social development
Do you have a formalised strategy?: 
Yes
Do you have a specific strategy focus that addresses internationalisation ?: 
Yes
Services
Support services provided: 
Access to public support (regional/national programmes, innovation vouchers, etc.)
Access to technology services
Facilitation of collaboration between members
Facilitation of cross-sectorial cooperation
Support of knowledge transfer
Cooperation Activities
International Cooperation
The main countries targeted by the cluster organisation: 
Chile
Dominican Republic
Israel
Morocco
Our cluster organisation undertook the following international activities to support our members: 
Participation at missions/events/study visits/fairs
Trans-national Cooperation
The main countries targeted by the cluster organisation: 
France
Germany
Iceland
Italy
United Kingdom
Our cluster organisation undertook the following trans-national activities to support our members: 
Participation at missions/events/study visits/fairs
Which clusters do you collaborate with?: 
IB Clusters (Balearic Islands, Spain)
Support Programmes
Participation in Funded Support Programmes: 
European ProgrammesName & Description (Regional/National)
Other

Innobal XXI, Balearic government innovative actions program, EU co-funded

SAITUR, Touristic value chain Balearic government innovative actions program, EU co-funded

Promotion
Success Story / Achievements: 

Thinkup Culture!

Platform to promote projects in areas of cultural and creative industries and their hybridization with tourism.

 

IBTalks

Sessions to bring the clusters closer to civil society and thus give visibility to their work in R + D + i in knowledge transfer

 

FITURTECH

Tourism Innovation and Technology Forum (FITURTECH), held at IFEMA at the same time as the Madrid International Tourism Fair (FITUR). Where AI, big & smart data, IoT machine learning, robotics, sustainability, virtual assistants, chatbots, virtual and augmented reality are fundamental pieces of a world of new opportunities yet to be developed.

 

ITB CONVENTION

ITB Convention, the leading think tank in the tourism industry, has established itself as the industry's premier knowledge platform. Top-notch presentations on global trends and innovation make the convention an innovative event for the entire tourism industry.

Why should partners choose you for cooperation?: 

As the tourism cluster in the Balearic Islands, Balears.t has access, both directly and through our members and partners, to a considerable body of knowledge and networking capital in Tourism management and strategy.

We look forward to partnering with other organizations with whom to find synergies in order to transform touristic business models towards sustainability through innovation.